BF 035 – Stephanie O’Dell – Celebrate The Gray
PODCAST
Show Notes
Stephanie O’Dell
Celebrate The Gray
There is a fountain of youth. It is your mind, your talents, the creativity you bring to your life and the lives of the people you love. When you learn to tap this source, you will truly have defeated age. ~ Sophia Loren
Celebrate The Gray is a company that offers styling and inspiration to the 50+ woman. Celebrate The Gray also offers consulting and models so brands/companies can authentically represent the 50+ woman. We are always looking for fabulous women aged 50-100+ to become a CTG model.
Stephanie O’Dell has styled over 5,000 women and is passionate about fashion styling for the 50+ woman! She has been styling and helping women discover their fashion sense for the last 8 years, working as a stylist for Athleta and Stitch Fix. She started blogging about the 50+ woman and has built a strong following and community of like-minded women who want to change the face of aging for women.
As a woman in her 50’s, she knows it’s challenging to look modern, chic and comfortable. She’s about styling, inspiring and helping you learn how to embrace your shape and modernized your style. She offers fashion styling, closet audits, personal shopping. Her client is a woman who is going through transition/change and wants an update.
Her grandmother, who lived until 94, was a fashion maven and had the kind of wardrobe a girl dreams of – lots of sparkle, fur, flash and most of all personality. She lived during a time when women dressed – hats, bags, shoes, jewellery. She learned from her to have fun with your fashion, wear color, lots of it! Her 88 year old mom and 76 year old mother-in-law are amazing women who celebrate their age and keep on learning. They taught her to stay true to your style and be comfortable in your clothes.
Comfort=confidence. And mostly importantly her 18 year old daughter, who came out of the womb with a true sense of self, sets trends for her friends and is confident in her style. She gives the final verdict on many of Stephanie’s outfits.
She believes that being a woman means not letting anyone define you. You Define You!
What you’ll learn in this interview:
- How to identify your professional and personal expertise
- Tactics for not feeling invisible as an aging woman
- Ways in which you can and should connect with a tribe
- Tips on how to dress so you don’t disappear
- Why brands need to do a better job with brand messaging to the 50+ market
- Learn what a style consultation entails and why it’s important to do a closet audit
- Thinking about being a “Celebrate the Gray” model? Stephanie will show you how
